Story

Why We Built This Tool

22 years in business — sales, project direction, frontend development, SEO.

After reviewing hundreds of websites, one conviction emerged.

Knowing SEO and implementing it correctly turned out to be entirely different problems.

The Same Pattern, Over and Over

Even on sites built by SEO experts, even on sites from experienced agencies —

I'd open them up and find the same issues. Again and again.

01

Missing Structured Data

The means to accurately convey site information to Google. Yet implementation was missing on most sites. People 'knew' about it — they just hadn't implemented it.

02

Broken Meta Tags

The means to summarize page content for search engines. Titles too long, descriptions empty, OGP not configured. All basics — yet as page count grows, gaps inevitably appear.

03

Collapsed Heading Hierarchy

The means to help machines understand content structure. Multiple h1s, h4 following h2, heading tags chosen by visual size alone. Without logical order, even great content won't be evaluated properly.

The Real Problem

This isn't a skill problem.

A 100-page site means 100 pages of meta tags, structured data, and heading hierarchies to verify.

No matter how experienced you are, manually checking every page without missing anything is physically impossible.

The same applies to dedicated SEO teams at major agencies. As long as humans are checking manually, gaps grow proportionally with page count.

This is a structural issue, not a skill issue.

"Knowing" wasn't enough. A system for verification was needed.

Why Existing Tools Weren't Enough

There are countless SEO tools out there. Tools that track rankings, analyze backlinks, research keywords.

But one thing was missing.

A tool to verify whether your intent is being correctly communicated to Google.

GA4 shows user behavior. GSC shows Google's perception.

But in between — a place to verify that your site correctly follows Google's rules — didn't exist in the workflow.

Between GA4 and GSC

This tool isn't just about measuring SEO scores.

It verifies whether your site's information is being correctly communicated to Google.

It audits compliance with Google's official rules across 46 items refined from real-world experience.

Find anomalies in GA4, identify what's not being communicated correctly to Google with this tool, then verify results in GSC.

Only by crossing all three tools can you reach the answer: "Why isn't this page performing as expected?"

And it doesn't stop at finding problems. It auto-generates fix code.

Not just "what's wrong" — but "how to fix it." No other SEO tool offers this.

To Those Who Think They Don't Need It

I'll be honest. The people who need this tool the most are the ones who think they're fine without it.

People with SEO knowledge believe their implementation is correct. Experienced developers think they don't make basic mistakes.

That's pride — and a blind spot.

Across the thousands of sites I've audited with this tool, those that cleared every item were rare.

No matter how professional.

A check tool doesn't question your ability. It proves it.

If you clear every item, that's proof of your skill. If issues are found, that's an opportunity to improve.

Either way, the person who uses it wins.

For professionals — proof of your expertise.
For beginners — a reliable starting line.

46

Audit checks

Auto-gen

Fix code

10 sec

Results

Is your site's information reaching Google correctly?

Find out in 10 seconds.

Audit Your Site
Masakazu Imai
Masakazu Imai (RINIA)

Web Director / UI/UX Designer / Frontend Engineer